Flash Report @ AgencyFinder – July 24, 2006
1. Special Executive Message
2. Entirely New Website, New Features, New Agencies
3. Introducing Doug Sidle, Manager Business Development
4. Kaille Padgett Promoted to Director Agency Relations
5. Did You Get Your Postcard?
SPECIAL EXECUTIVE MESSAGE
This Special Edition Flash Report has been sent to your agency’s Chief Executive, your CFO, your primary new business contact, and your alternate new business contact. Although not our normal newsletter recipient list, we’ve chosen to deviate (for the sake of new client opportunities for your agency) to call everyone’s attention to our entirely new website, our new hire for Business Development Manager and to serve notice of Kaille Padgett’s promotion.
Our objective is and always has been – to help you find suitable, pre-qualified new business prospects in a simple, affordable continuing stream of
opportunities. Launched in 1997, we’ve become the ad industry’s new business standard-bearer. Then and now, we built it for you. We welcome your comments and suggestions.
ENTIRELY NEW WEBSITE, NEW FEATURES, NEW AGENCIES I won’t say too much except to encourage you to visit and dig in. The site is full of new business suggestions, agency tips & tricks, proven and tested new business advice, and fine new agencies. www.agencyfinder.com
INTRODUCING DOUG SIDLE, MANAGER BUSINESS DEVELOPMENT
I’m pleased to welcome (back) Doug Sidle, filling a new position here as Manager of Business Development. Doug has a long and successful career in agency business development, having previously worked with us at our sister company Sales Marketing Institute, Ltd. back in 1995-1996. Prior to SMI, Doug lived and worked in England. When he moved to the US, he hired on as a business development marketing representative for Sanders Consulting Group. After leaving SMI, Doug moved to ad:tech, literally for their start-up, where he helped produce their very first interactive and international events. He most recently spent time in the radio industry in a sales and marketing capacity. I encourage you to connect with Doug and challenge him with your most difficult new business issues!
KAILLE PADGETT PROMOTED TO DIRECTOR AGENCY RELATIONS
I’m equally pleased to announce that effectively immediately, Kaille Padgett has been promoted to Director Agency Relations. Kaille started with us in February 2002 and is our “true diamond” when it comes to helping agencies build and maintain “magnetic” records. If you haven’t talked with Kaiile yet, I’d have to exclaim – “How’d that happen?” Kaille is a wealth of information and knowledge – both about our industry and what it takes to help your agency be found by clients searching at AgencyFinder.
Make a point to take her calls – or make one to Kaille yourself.
DID YOU GET YOUR POSTCARD?
(This is a repeat from our Flash Report of July 11th – in case you didn’t see it or get your postcard)
Very seldom do we resort to good old fashioned mail, but we did so last week when each primary and alternate new business contact were sent a
postcard announcing the need to check and update your agency contacts in your AgencyFinder datafile. We’re about to make some substantial changes and upgrades ourselves, and it’s increasingly important that we be able to reach you to share prospect and agency search invitations at a moments notice.
Use the postcard link or GoTo: http://www.agencyfinder.com/2-agency/agency-login.shtml
Agency spam filters have become so aggressive that I’m not sure how many of you learn about anything new – other than what you’re chasing yourself. And that’s not good. Frankly, if you have an agency website and associated e-mail addresses, the primary purpose is to be found. If your IT people have successfully shielded you from anyone not “pre-screened”, they have done you a disservice. I’d rather plow through some spam to find the “gold”, than never to strike precious metal at all.
Charles G. Meyst, Chairman/CEO
Business Partnering International, Ltd.
Vantage Place, 4327 Cox Road
Glen Allen, VA 23060