ADVERTISER TESTIMONIALS
When MGM Resorts C-Level management asked me to get involved with finding our corporate Agency of Record I welcomed the task, but quickly realized it was ripe with opportunity for disaster…I spoke with several peers, but they only had generic advice and I needed specifics – that’s when we found AgencyFinder and things began to take off! We were able to easily and quickly find everything we needed on the site to build out a credible knowledge base of scope, industry norms, and “gotcha’s”, and then came the best part, we were able to laser target Agencies (many of whom we’d either never heard of or if we had – didn’t know how to get a hold of) that fit the very tight profile we were looking for like no other tool I’ve ever seen in the Supply Chain profession. At least we thought that was the best part – then Chuck and his team of professionals surprised the heck out of us with a series of personal follow up emails and phone calls that turned out to be some of the best and most cost effective consulting/advising we’d ever experienced. If you’re looking to find a great Agency, AgencyFinder get’s my highest recommendation.
Mike Inman,
Former Head of Global Procurement,
MGM Resorts International
Having participated in a number of agency searches, I can say the AgencyFinder procedure is very productive in that it is timely, efficient and less of a distraction to everyday business associated with traditional agency searches.
The anonymity of the process assures only a highly qualified list of potential agency partners are considered without having to respond to unsolicited phone calls or e-mails from agencies going to every VIP in the corporation.
The process is easy to follow and manage with a clear sequence of steps associated with a detailed time line. The task of defining prospective agencies does not become overwhelming as the recommended checklists help to focus on objective criteria set against a predetermined set of requirements.
The process has proven successful for us as we have connected with an agency that has exceeded our expectations by keeping us ahead of the myriad of ways consumers need to be reached in today’s digital environment.
I would highly recommend using the AgencyFinder connection when seeking to partner with an advertising agency best suited to help grow your business.
Patrick C. Anello
Director of Marketing Services, Home Products
Wahl Clipper Corporation
Your AgencyFinder process was very easy to follow and manage from my side. Everything was straight-forward and clearly explained. We received a lot of choices that fit on our marketing budget and industry experience. Agency websites being what they are, unfortunately we had to rely on those websites to understand their capabilities. That was the only way to find out more detailed info.
Your staff was always available to answer questions and had a lot of useful info and insight to help us make an informed decision. Because it’s hard to find a database of potential firms, most of our agency leads come from word-of-mouth or cold calls. I prefer to see samples of work to gauge if the firm is a true fit for our brand and AgencyFinder gave us a wide variety to choose from.
The initial agency telephone interviews were very helpful; that gave a great foundation to build a relationship, and the agency visit and tour was very important too; it let us see the agency’s operations first hand and meet other staff members we normally would never meet. We were able to see equipment, samples of work, talk to the creative directors, etc.
After the initial introductions, I think it’s up to us and the agency to see if there’s chemistry on both the personnel level and creative level. What more might we want? Maybe more information on the agency’s capabilities and some up-front work. Maybe a portfolio, past clients, principal bios, etc, not just what is on their website.
Jim Topalian
Alpine Electronics of America
Finding a new ad agency is not an easy undertaking. All of my contacts were on the West coast and I had not yet developed a network in my current position. By researching the internet, I came across AgencyFinder and called Chuck. I found him to be very knowledgeable and helpful in guiding me through the search process. His processes were easy to use, straightforward and as a result, 5 agencies were identified as potential partners. All through the process Chuck and I regularly discussed search status, results and next steps. He was very good at keeping us on track and moving us through applications.
The initial telephone interviews were critical as they really helped narrow down the candidates from 11 to 5. Then, taking a road trip to the agency’s offices and touring them provided a much more in depth understanding of their team makeup and personalities. Remembering that I spent a lot of time with past agencies, it was critical that we met the teams in person so that we could determine whether we “clicked” or not. All in all, I felt the process was not only objective but comprehensive for what we were looking for. We have now just begun the process of immersing the agency into our world and are excited about what the future holds.
Dana E. Quillen
Vice President of Sales and Marketing
Wintergreen Resort
Wintergreen, VA
I greatly appreciate your AgencyFinder efforts for finding PR firm for us and for your real attempts to make things going. I would thank you for all, for your involvement and for your care, you had definitely done much more than just finding PR firm for a customer.Zecurion is an award-winning, global enterprise security company that fights insider threats at multiple levels with its products: Zgate, Zlock and Zserver Suite. Its software secures and protects confidential data at the server level with patented “adaptive multithreaded encryption” technology, and provides companies with unparalleled control over peripheral devices, as well as information sent across the network.
Alexey Raevsky, CEO
Zecurion
Russia
Thank you AGENCYFINDER for a job well done!
Having wasted nine months trying to find a suitable advertising firm ourselves, you were able to identify several good potential advertising firms quickly and effectively. Your process, personal guidance and expertise made it happen. Our new firm is great and we are achieving our adverting goals
Because of what we sell and our desired advertising needs, we required a special firm. Profitability at Work is a successful, small company whose clients are large corporations, mostly Fortune 500 companies. The decision-makers for our services (customized business acumen training for current and emerging mangers) are usually at the senior leadership level. Combine these factors and a desire to better promote our services using both inbound and outbound promotion, we needed help finding the right firm – a firm with the talent, right chemistry and know-how to help us. With AGENCYFINDER’s help we found a great firm.
I would (and have) recommend AGENCYFINDER. Determine your advertising/marketing budget, stick to their methodology, complete their Request for Dialogue (RFD), follow their guidance, and you’ll find the right firm your business – we did.
Sheldon Mutchnick
President, Profitability at Work
Richmond, Virginia
Foresters™, an international life insurance provider, recently completed a successful AgencyFinder search for a marketing communications firm that will help us raise our profile and demonstrate how, as a fraternal benefits society, we use our financial strength to contribute to the well-being of families and their communities.
Following the AgencyFinder process was as easy as 1,2,3. From more than 60 agencies who met our basic criteria, we ultimately identified a short list of four outstanding firms. The entire process, from signing up with AgencyFinder to selecting the winning agency took less than 2 months – a feat we doubt could have been achieved without the powerful combination of the AgencyFinder process and Chuck Meyst’s personal guidance and support.
Irene Shimoda
Director, Corporate Communications
Foresters
Toronto OH
I’m Mike Railey C.E.O. of Wavejet. We make light weight propulsion devices for surfboards, kayaks and light boats. When looking for a P.R. firm to help us launch our new brand, I became lost in a sea of agencies. There are just too many. Trying to look at all the websites for a partner is not the answer. I soon realized I needed help. In my Internet search, the first company I came across was AgencyFinder. I’m so glad I did!
Their top notch professional service and easy-to-use program made a normally grueling task fun. All you have to do is follow their guidelines and you will end up with 2 or 3 excellent matches from the thousands of agencies that are out there. You could never do as thorough of a job on your own. We ended up with a perfect match and have been with our firm for over six months with great results. I may never have found them without AgencyFinder and that would have been a shame!
Thanks – Mike Railey
C.E.O. Wavejet
C.E.O. Wavejet
In 2010, South Carolina’s independent, not-for-profit electric cooperatives began exploring an unprecedented investment in home energy efficiency programs for the people we serve: our member-owners. We needed to partner with a full-service integrated marketing agency to meet our consumer marketing, communications, public relations and other related objectives, and we turned to AgencyFinder.com for help. AgencyFinder’s online forms and processes — and their expansive database of agencies — were most helpful in refining and focusing our search. Within a few hours of logging on to the website, we were contacted by phone and walked through the initial steps of a successful search process. The advice shared in that initial call and subsequent ones led us to expand our search to include a broader geographic area, an important change that ultimately led us to two of our top four finalists and ultimately to our agency partner. Equally important was AgencyFinder’s insistence on scheduling initial telephone interviews and, later, site visits to several of our semifinalist agencies — experiences that proved invaluable in better understanding agency culture, getting to know key staff and fielding questions that provided insights into how each group processed information and worked to overcome creative and other challenges.
Lindsey F. Smith
Director of Public and Member Relations
The Electric Cooperatives of South Carolina, Inc.
Director of Public and Member Relations
The Electric Cooperatives of South Carolina, Inc.
When we decided to embark on finding a local PR Agency in the Los Angeles area, we were unsure where to begin. We started putting feelers out and was referred to AgencyFinder.com. They had an entire process laid out that was very easy to follow. With the detailed steps, I could tell this had been taken from much experience. I was able to reach out to, meet and consider firms I never would have thought of without agency finder. The staff was helpful and very timely in their responses. I worked with Chuck and he was very patient as he explained why each step was important as I tweaked the process to fit my internal timeline. The initial telephone interviews helped everyone to get clear on the mission. The suggested agency visit and tour was key as there was an opportunity for a chemistry check before either side put forth more effort and resources. I would use AgencyFinder again and I would them recommend to others. Thanks!
Rhema S Hernandez
Sr Manager, Regional Marketing
Panera Bread, LLC
We were seeking an agency with broad capabilities, new energy, creative thinking and experience in our industry. The process of creating a list of agencies by location, or some arbitrary internet search of capabilities, was obviously not the efficient or effective way to go about this daunting process. Culling agencies based on their website & cold-calling those that offered some indication of compatibility seemed daunting. The best case scenario, it would have been a time consuming and somewhat random search. At worst, it would open the field for agencies that did not fit my bill to hound me for years to come.
Agencyfinder simplified, and frankly dignified, the process. I felt that the search was encompassing, easy to cull, and provided me with a very detailed description of capabilities, size & experience, insight into agency philosophy, and more. Agencyfinder also provided a nice introductory platform from which to make initial contact. I was able to get the selected few agencies working on an assignment quickly, and then make a final judgment based on performance. One agency stood out as a clear winner –making the final decision easy. The one initial brand assignment has grown to several more in a very short period of time.
Working with the AgencyFinder staff has been a pleasure in every way and I recommend them highly.
Marlene Ross
Vice President, Marketing
Health Care Products
Amityville NY