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Detroit Advertising Agency #03-1014959-049

Agency Mission/Vision/Philosophy

We don't just find customers. We create believers. Our belief is that a brand should not merely be purchased, it should 'belong' in people's lives. ...

Cultural Profile

Our day-to-day activities and client relationships are guided by a never-ending quest to develop the best advertising in the world - bar none. It's based on the philosophies of our founder who said "When you reach for the stars you may not quite get one, but you won't come up with a handful of mud either." It's out there: an idea, an inspiration, ...

Firm Strengths

We work with five of the top twenty-five brands in the world, as ranked by Interbrand and the Financial Post. We're proud to be stewards of the Marlboro, McDonald's, Heinz, Disney, and Coke brands. We're committed to our founder's belief that "our business is the ...

One Last Word

Among our many subsidiaries and opperating units, we have two we would like to briefly outline here for you. The first focuses on communicating with women, the other with kids. A network of curious minds with a single mission: to improve the ...


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