This CLIENT SEARCH NEWS is for individuals registered @ agencyfinder.com. Forward to those in your company or others elsewhere involved in the advertising or public relations agency selection or review process.
CONTENTS:
1. You Want Your Agency on What Floor?
2. Great Agency Essays & Great Agency Data
3. Those Unethical Consultants
4. Special Executive Report
5. New Business Awards
6. RefNet Assignments
YOU WANT THE AGENCY ON WHAT FLOOR?
An association that deals in human resource issues chose agencyfinder.com for their agency review. They wanted the agencies "close" (many clients still find location an issue) and we always try to accommodate. Most invited agencies were within a radius of few miles; but one was in the same building, just two floors down! A pleasant surprise to client and agency. That happened to us once before on a search in New York City for Foot Locker.
GREAT AGENCY ESSAYS & GREAT AGENCY DATA
Your search for a new or replacement advertising or pr firm, even under the best of circumstances, should not be taken lightly. Regardless of your budget, this is a serious assignment with serious consequences. To make the best decision, you're entitled to accurate information. For that reason, we designed our process to help you winnow your candidates down to a select few. You're given a chance to read candid essays with content and "tone" that do just that.
By example, here are essays and report from a recent agency registration. These essays won't appeal to everyone, but they do illustrate how the process works. The agency identity is cloaked only until we speak with you by telephone after you finish your on-line process. This example is long; you may want to skip past it now and come back after you've finished this newsletter.
ESSAY: Philosophy
"Image advertising" is dead. We will not add to this emetic clutter of tired sameness.
Instead, our firm exists to bring utterly new concepts to the world, create positive social movements
and brand transformation.
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