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Client/Agency Relationship for Agency
03-1012261-292

We view ourselves as marketing partners with our clients. We expect
them to give careful consideration to our advice, as we give careful
consideration to their needs and requests. Our best clients understand
what good marketing is and expect us to earn a reasonable wage for our
help. We want to work with nice people who are enjoyable to be around
and who are interested in moving their company forward.

Client quote (will be glad to furnish entire letter with name, phone
number and address):
"The selection of a professional advertising agency can be a long and
tortuous task, expecially when I'm seeking a 'meeting of the minds'
which brings together creativeness, attention to detail, business
sense, and the integration of marketing and advertising strategies.
With (this agency) you work with a group which is excited about being
with you and your firm, and a group which adheres to the highest
standards of excellence and ethics. The (agency) staff also meets my
requirement of being sincerely interested in our business and its
future.


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