Agency Mission/Vision/Philosophy for Agency
03-1013231-372

We are the brand of winning direct. The choice of market leaders.

Our agency was founded in 1983 as a marketing consulting company with
two employees serving one client. Today as part of one of the world’s
largest direct response and communications companies – we
flourish as the nation’s eight largest full-service direct response
advertising agency with 600 million in annual billings.

We focus on helping market leaders grow. Market leaders from within
highly regulated and deregulated industries – insurance, health care,
telecommunications, pharmaceutical, automotive and utilities. Our
people offer a unique blend of information-based marketing strategies,
brand-building creative, and direct marketing expertise in all media.

Our agency’s core services – strategic planning, program management,
creative development, media buying and planning, and production
management – are enhanced by our value-added offerings. These include
database design and development, data analysis and modeling, market
research, web design and management, inbound and outbound
telemarketing, customer care, and fulfillment. Our worldwide network
supports these capabilities, giving our clients a wide range of
integrated solutions.

Through this broad and unique range of expertise, we help companies
compete and win in today’s volatile and dynamic marketplace.