Media Operations/Capabilities for Agency 03-1014867-393
Media is analyzed across seven different criterias and then the data is
crunched in a weighted matrix spreadsheet. The numbers do the talking!
(We follow the training of the BPA media buying training school)
We make selections based on our collective directives and then we
simply explain our choices in a simple manner. Strong negotiation
skills are always employed--just let us know what is most important to
your buy. Are you most interested in the lowest price?...special
positioning?...research?...or other type of merchandising? We'll make
it happen.
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