One Last Word for Agency
03-1014984-027

We’ve already described the broad-ranging capabilities and experience
that make our agency such an effective brand-building partner. Beyond
those qualities, we also offer…

The Best and the Brightest Behind Your Brand. We constantly refresh our
thinking and our work by recruiting top advertising talent in every
area.

Extensive Turnaround Experience. From services to packaged goods,
apparel and durable goods, we know how to breathe new life into ailing
brands—because we’ve done it. We know how to leverage a brand’s
historic equities, refresh its identity, update its positioning and
restore vitality and momentum to its sales, for the long term.

In-depth New Product Know-How. We’ve launched some of the most
successful products ever, in some cases even creating new categories.
In fact, we’ve introduced some two dozen new products in the past two
years alone. That’s one reason why the American Marketing Association
named us its 1997 "New Product Agency of the Year"

Phenomenal Global Brand-Building Power. With 406 offices in 90
countries, 30-plus years in the global marketplace and more global
clients than any other agency in the world, not only are we everywhere;
we’ve got the level of hands-on expertise international clients need.