Client List for Agency
03-1014992-603

FEBRUARY 1999

MacLAREN McCANN
CLIENT LIST

(Full Service Agency)

Year Acquired

1996 AIR TRANSAT (media only)

1994 BACARDI-MARTINI CANADA INC.
- AOR
- Martini & Rossi Asti- Martini & Rossi Vermouth
- Bacardi White Rum
- Bacardi Breezers
1995 - Bacardi Limón
1997 - DiSaronno Amaretto

1997 BEAVER LUMBER (media only)

1994 BLACK & DECKER CANADA INC.
- Power Tools/Outdoor
- Housewares
- DeWalt
- A-O-R

1994 BRAVO! CHANNEL (media only)

1983 CARLSON WAGONLIT TRAVEL (media only)

1996 CLAIBORNE, LIZ

1993 DELTA FAUCET CANADA
- bathroom fixtures

1996 DISCOUNT CAR & TRUCK RENTAL

1997 DUREX CANADA, a division of London International
Group Ltd.
- Durex Sheik, Ramses & Titan

1922 GENERAL MOTORS OF CANADA
- Chevrolet, Geo, Oldsmobile
- Pontiac, Buick, Cadillac
- Trucks - Chev & GM
- Service Parts Organization
- Agency of Record
1996 - Shows & Exhibits (MacLaren Momentum)

1991 GENERAL MOTORS DEALER ASSOCIATIONS

1993 GENERAL MOTORS - CORPORATE

1993 GENERAL MOTORS ACCEPTANCE CORP.

1994 GENERAL MOTORS CREDIT CARD

1996 GENERAL MOTORS GOODWRENCH SERVICE

1997 GENERAL MOTORS GOODWRENCH DEALER ASSOCIATIONS

1997 GENERAL MOTORS OPTIMUM USED VEHICLES

1988 GILLETTE STATIONERY -(media only)
- Waterman Pens, Flexgrip, Parker Pens,
Paper Mate

1994 GOOD HUMOR BREYERS
- Good Humor
- Popsicle Industries
- Breyers

1996 GREB INTERNATIONAL, KODIAK
- shoe & sportswear

1991 HANES CANADA
- Active Wear
- Underwear (men's & women's)

1996 HIGH LINER FOODS INC.
- High Liner frozen fish products

1981 JOHNSON & JOHNSON INC.
- Media A-O-R
- Stayfree
- KY Jelly Personal Lubricant

1998 KIDS HELP PHONE

1995 LAURA SECORD SHOPS

1991 LEGO CANADA INC. (media only)
- Children's toys

1985 LEVER POND'S (formerly Chesebrough-Pond's)
1989 - Pears Shampoo and Conditioner
- Brut by Fabergé
- New Products
1995 - Vaseline Intensive Care Products
- Vaseline Petroleum Jelly Products

1978 LIPTON
- Becel Margarines- Regular, Light, Salt-Free, RSF
1987 - Becel Oil
1985 - Cup-A-Soup
1987 - Becel Light Margarine
1989 - Blue Bonnet Margarine
1989 - I Can't Believe It's Not Butter! Margarine
1991 - Fleischmann's Egg Beaters
1994 - Lipton Onion Soup Mix

1996 LUCENT TECHNOLOGIES
- telecommunication systems

1991 McNEIL CONSUMER HEALTHCARE
- Media A-O-R
- Lactaid (lactase Enzyme)
- Splenda (low calorie sweetner)
1994 - Micatin (antifungal)
- Monistat (antifungal)
1996 - Imodium (antidiarrheal)
- Motrin IB Ibuprofen
1998 - Children's Motrin

1955 MOLSON BREWERIES
- Agency of Record
- Molson Trademark; Canadian Trademark
- Canadian, Canadian Ice, Canadian Light
- Miller Trademark
- Miller Genuine Draft, Miller Lite
- Black Ice
1995 - Export
1996 - Ultra
1997 - Pilsner

1996 MOTOROLA INFORMATION SYSTEMS
- modem division

1985 MUCHMUSIC NETWORK (media only)

1998 SOUTHAM NEWSPAPERS
NATIONAL POST
- daily newspaper

1986 NESTLÉ CANADA INC.
- Dr. Ballard Dog Food
- Fancy Feast Cat Food
- Friskies Cat Food
- Pet Food New Products
1986 - Foods Division
1986 - Nescafé (Columbian, Rich Blend, Viva)
1990 - Encore
1990 - Taster's Choice
1992 - Specialty Coffees
1992 - Nestea (soluble)
1996 - Nescafe Ice
1987 - Carnation Coffee-Mate
1988 - Carnation Instant Breakfast
1992 - Carnation Evaporated Milk (other baking/cooking
products)
1992 - Carnation Good Start and Follow-up Infant Formula
1994 - Confectionery - Crunch, Aero, Smarties, Kit Kat,
Coffee Crisp, Butterfinger
1996 - Real Fruit
1997 - Nutrition Products

1998 ONTARIO HYDRO

1996 RECKITT & COLMAN
- Media A-O-R

1987 ROYAL BANK - BUSINESS-TO-BUSINESS

1988 ROYAL BANK - PERSONAL FINANCIAL SERVICES

1996 ROYAL BANK - ELECTRONIC BANKING (DIRECT, ADVERTISING,
POP)

1998 ROYAL BANK - FINANCIAL WEALTH MANAGEMENT

1996 SLEEP COUNTRY CANADA
-Media A-O-R

1999 THRIFTY'S JEANS WEAR

1998 VALVOLINE MOTOR OIL

1998 VARIETY - THE CHILDREN'S CHARITY

1997 VISTAKON (a division of Johnson & Johnson)
- Acuvue disposable contact lens

1989 WD-40 PRODUCTS (CANADA) LTD. (media only)