Media Operations/Capabilities for Agency
03-1014996-939

We offer an in-house media resource that is second to none, a
“best of both worlds” offering that combines the sophisticated,
leading-edge systems and highly experienced planners and buyers of a
global media company with the dedicated hands-on service and attention
of a mid-sized, fully integrated company. We have robust, full-service
capabilities across the spectrum of offline, online, and nontraditional
planning, buying and optimization. In addition, we partner seamlessly
with sister Media companies in specialty areas such as program
content creation, sports marketing, barter, etc. on an as-needed basis.

We have gotten a lot of traction in the marketplace of late on both
integrated and media-only assignments. Specifically, without the
benefit of an outbound effort, we have been invited to pitch and have
won media AOR duties for Four Seasons Hotels and Resorts, XM Satellite
Radio, match.com and Eddie Bauer online during the last 12 months. In
the process, we have bested many of the top 10 media agencies such as
Starcom, Starlink, Carat and Avenue A, meeting or beating their pricing
in broadcast, print and interactive, and delivering more accountable,
strategic and integrated solutions. In addition to our integrated
assignment portfolio, we now have eight blue chip, media-only AOR
clients.