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Client/Agency
Relationship for Agency 03-1014999-215
We believe that the first step in establishing a true partnership with
a client is by gaining an appreciation and understanding of that
clients’ culture, including the personality of the company, the brand,
and the people who work there. Similarly, our clients need to have that
same understanding of who we are. A lot of advertising fails because it
doesn’t honestly reflect either the brand or the people behind the
brand.
These relationships need to be proactive. To push and to pull and to be
committed to finding a solution.
We look to work with clients that value and put a premium on
advertising. Clients that recognize the impact and influence creative
communication will have on brand building as well as achieving short
and long-term business goals. Our favorite clients are those who
embrace us as partners in their business and who challenge us to do
great things.
Here are a few of our client contacts, who we'd be happy to put you in
touch with:
Rob DeFlorio US Advertising Director, Nike
Chris Zimmerman Director Golf Marketing, Nike
Judy Fearing Senior VP Marketing, ESPN
Jon Reingold VP Corporate Mktg, Microsoft
Jim Fletcher President, Round Table Pizza
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