Media Operations/Capabilities for Agency
03-1033439-784

Our Director of Media, known in the industry as the “Velvet Hammer,”
has sharpened her negotiating skills during more than two decades as a
media planner and buyer. Her negotiating skills are legendary, and her
ability to keep media costs in line while maintaining a positive
relationship with media representatives is known to all who deal with
her. She has overseen the purchase, placement and reconciliation of
millions of dollars in print, broadcast and web expenditures. Her
client contacts will tell you that she is not only a formidable
negotiator, but that she is both proactive and creative in her efforts
as well, frequently offering suggestions about new, cutting edge and
value-driven media possibilities.

Her department's thorough and comprehensive planning results in the
strategic placement of magazine, newspaper, radio, television, and web
advertising in regional, national and international placement. She has
developed & implemented media programs making certain that the
plannning and buys resonate with a client's target market and its
segments.