This BUSINESS DEVELOPMENT information is for agencyfinder.com Certified Agencies, Agency New Business Executives and agency subscribers. We communicate with registered member-agencies using e-mail.
CONTENTS:
1. We're Predicting a Flurry of Client Search
Activity in 2005
2. Confessions of a Search Consultant @
The Advertising Club
2. The On-Again, Off-Again Capital One Story
3. Clean Data Begets Precise Searches in 2005
HAPPY NEW YEAR!
WE'RE PREDICTING A FLURRY OF CLIENT SEARCH ACTIVITY IN 2005
We start 2005 with a large inventory of client searches ready and waiting to go. Specifically: Furniture ($5 Million); Women's Fashion ($250K in fees); Telecom ($10 Million); Finance ($20 Million); Automotive ($500K); Appliances ($1 Million); Life Insurance ($250K PR fees); Children's Items ($1 Million); Home Improvement ($1.5 Million). Many more with smaller budgets.
Clients wisely didn't want their invitations sitting on your desk if you were out all last week, but they've said "lets go" right after the 1st. Beyond that temporary halt, we saw little abatement in traffic during the holiday season (November and December 2004), and I can't recall this much legitimate activity since we launched back in 1997.
Let's partner up for new business and new clients throughout the year.
CONFESSIONS OF AN AGENCY SEARCH CONSULTANT @ THE ADVERTISING CLUB
If you're in New York or planning to be there Wednesday, January 12th, be "my guest" to learn "What Clients Really Want and How to Earn Their Business." Here's what Club Management sent to members last week:
"Most agency search consultants would be happy with 10 search assignments each year. Since its inception in late 1997, Chuck Meyst and his staff at the unique search service Agencyfinder have managed, on average, more than 48 searches each and every MONTH. That might suggest they've become experts at the search process and they might modestly agree. But beyond that, Chuck's personal experience includes a four-year stint as VP Marketing at Sanders Consulting
| 
UK & Europe 
Other
